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Perceptive Logic is the professional alter-ego of  David B. McLaughlin — a long-time independent consultant and developer.

We focus on the design & development of "support" and administrative systems for internet applications and data-driven web sites.

We don't do pretty. We do the 'messy' stuff — the 90% of the application development 'iceberg' that most people never see — database design and development, the administration and business logic, the APIs, wrappers and connectors; things that help make your site run well...like it's not just another pretty face.

When you need to connect your site or application to third-party and open source software, create back-end business and administration processes, integrate with Google or Amazon, develop an e-commerce solution, or implement email marketing and survey systems — think of Perceptive Logic.

We work directly with small and medium-sized businesses, or as a contract-partner with graphic designers, marketing & advertising agencies, and other application development companies. Bigger project, need more than one person? — I know people...